Concept website / Patios, pergolas and decks / Northwest Arkansas
Handy Dandys: a website for patios, pergolas and decks in Northwest Arkansas
Handy Dandys build patios, pergolas and decks across Northwest Arkansas. Outdoor living is an emotional purchase, so the site has to make people want the backyard, not just understand the service.
“Quit staring at the neighbor's backyard.”
A concept build: designed and written by Mago Labs for Handy Dandys, using their real work and their own words.
What the site had to do
The site leads with that feeling, then makes the first step easy with a free consultation.
The look: Deep forest green and warm cream with a bright orange accent, relaxed and inviting.
It is built the same way as every Mago Labs site: hand-coded, fast on a phone, with tap-to-call on every page and the groundwork Google needs to find it.
Built in
Three things that make it work.
Outdoor living
Finished patios, pergolas and decks are shown as places to spend time, which sells the lifestyle rather than the materials.
Free consultation
A simple booking for a free consultation lowers the barrier to getting started.
Fun, and still serious
The writing has personality, starting with "Quit staring at the neighbor's backyard", while the practical details stay clear.
Your turn
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