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Concept website / Demolition and excavation / Sydney, NSW

Jaymo Civil: a website for demolition and excavation in Sydney, NSW

Jaymo Civil knock down houses and dig out sites across Sydney so the builder can start on a clean, level pad. The people who hire them are builders and homeowners about to spend serious money, and their first worry is whether the job will run over time or over budget.

Their headline

“Knockdown to slab-ready. No mucking around.”

A concept build: designed and written by Mago Labs for Jaymo Civil, using their real work and their own words.

What the site had to do

So the site leads with the outcome they care about, a slab-ready site, and answers the scary questions before they turn into a phone call that never happens.

The look: Charcoal and warm off-white with a hi-vis yellow accent, so it feels like a site office rather than a brochure.

It is built the same way as every Mago Labs site: hand-coded, fast on a phone, with tap-to-call on every page and the groundwork Google needs to find it.

Full page of the Jaymo Civil website

Built in

Three things that make it work.

01

1-minute quote form

A short form asks only what an estimator needs first: suburb, type of job and rough size of the block. It takes about a minute on a phone, so people finish it instead of closing the tab.

02

Drone job gallery

Overhead shots show the scale of each job, from a full knockdown to a cleared and levelled block, which says more about capability than any paragraph could.

03

"What if you hit rock?" answered

The question every client is afraid to ask gets a straight answer on the page: what happens, how it is priced and how they will be told. Answering it up front builds trust before the first call.

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